Do you have problems with file extension unknown? Maybe you get file from your friend and then you try to open that file in your PC but your PC can't open that file. You confuse with that file because the file extension is unknown? Maybe your computer doesn't have appopriate program to open file extension unknown. Or there something wrong with your PC, such as registry problems with your OS.
I'll tell you the best choice to solve your problem. Visit www.ifileextensionunknown.com and your problem will be gone in few minutes. You can learn about the best way to solve problems on your computer here. Everything you need available on this site. You can learn step by step how to check your PC, what's problems that your PC has.
I think its the easiest and smart way that you can do to get answer to your PC problems. Hurry up. You will get answer about your file extension unknown. It's so simple.
Thursday, April 23, 2009
Wednesday, April 15, 2009
Web Hosting Choice
Do you need web hosting with high quality and the best service? Confuse to make a choice to your web hosting? I can understand about it. There are many web hosting that claims theirself is the best web hosting, give you a good promotion, and its make you confuse to choose one of them. Be carefull. But don't worry. I'll give you easy way to get the best choice for your web hosting. Just visit http://www.webhostingchoice.com/.
In this site, you can see and learn everything about web hosting. You can see a lot of web hosting on hosting directory, include all their service such as price per year, bandwidth for the customers and another service that their will give to the customer like you. So you can choose one of them to make it your web hosting choice by look at the web hosting or visit the web hosting website to make you sure about your choice.
In this website you can learn about everything related to website such as domains, cheap-hosting, bandwidth, and another topic that you need to know. And for all best service for you there is no need money to buy. All is free. So, what are you waiting for? Make your choice easier by visit to Web Hosting Choice and get all your need about web hosting here.
In this site, you can see and learn everything about web hosting. You can see a lot of web hosting on hosting directory, include all their service such as price per year, bandwidth for the customers and another service that their will give to the customer like you. So you can choose one of them to make it your web hosting choice by look at the web hosting or visit the web hosting website to make you sure about your choice.
In this website you can learn about everything related to website such as domains, cheap-hosting, bandwidth, and another topic that you need to know. And for all best service for you there is no need money to buy. All is free. So, what are you waiting for? Make your choice easier by visit to Web Hosting Choice and get all your need about web hosting here.
Tuesday, April 14, 2009
Windows XP Backup Tool - Is It Any Good?
Author: Alexander Golishev
Considering the increased amounts of data that you save to your computer each day, more and more users embark on a quest for the most effective and reliable backup solution. However, very few know that Windows XP has its own backup utility.
Considering the increased amounts of data that you save to your computer each day, more and more users embark on a quest for the most effective and reliable backup solution. However, very few know that Windows XP has its own backup utility.You may sigh with relief because this means you don't have to buy special backup software, though you should know that such software gives you a number of important advantages above those that the operating system offers.
In this article we will compare a standard functionality backup program with the Windows XP backup tool (WXBT).The WXBT allows backing up all user files in just one task. If you select the option of the My Documents backup, it will copy the entire contents of the Documents and Settings folder including MS Outlook/Outlook Express messages and settings as well as your profile settings.However, in most situations full backup is not necessary. In all likelihood the My Documents folder of your computer will be large in size and contain a lot of irrelevant information. If this is the case, WXBT suggests that you manually specify files that you want to include or exclude from the backup set.
A standard backup program has the option of file filtering so you don't have to manually specify each file, but rather specify file extensions of the needed files. For example, if you want to back up only the MS Word documents, you only have to specify the doc. file extension and the program will automatically find and copy all Word files.Besides, it allows doing target backup of data from specific applications such as Adobe Photoshop, Windows Media Player, ICQ etc. This means that you only have to specify the program whose data you are going to back up.When you do a backup, it is extremely important where you keep the resulting files. It is recommended to keep such files as far as possible from the local computer.The farthest location WXBT suggests is a network drive or an external drive. By default, it will even offer you to back up to a floppy drive, and that's the only removable storage it has in store for you. Now think how many floppy diskettes it will require to back up 30GB of critical information!
A standard program allows backing up your data to virtually any known type of removable media including CD, DVD, HD-DVD, Blu-ray, USB flash and external drives, as well as remote locations such as LAN, FTP, SFTP, remote online server.WXBT offers five types of backup: normal, copy, daily, differential, and incremental. To be honest, this abundance of backup types causes nothing, but confusion especially if this is your first time backup.Most backup programs offer two most common types of backup: full and incremental.
These two types should be enough to meet all your requirements and cause no user confusion as the definition of the two types is very clearly stated in the program.WXBT allows backing up the System state data that include Registry, Boot files, COM + Class Registration database. However, you cannot include or exclude specific components.A professional backup program allows creating a hard drive image including the operating system and all system settings. It also has the option of copying Windows Registry and even allows backing up specific Registry components such as user keys, configuration keys etc.
Conclusions
Having considered the pros and cons of Windows XP backup tool, as compared to a standard backup program, we can say that WXBT is a viable solution for home computers, however the major fault with it is that it cannot back up to optical disks and allows recording your data only to a floppy disk which is outdated and does not meet today storage requirements.
The main advantage of a professional backup program is that it can record your data to any type of optical disk, even the new generation disks such as Blu-ray and HD-DVD. Besides that such a program offers flexible file filters to simplify the process of data files selection.
For more information on a standard functionality backup program, refer to http://www.handybackup.net/backup.shtml
About Author
Alexander Golishev is a copywriter for Novosoft LLC, software developer, with a great deal of expertise in data backup and recovery matters.
Article Source: http://www.1888articles.com
Considering the increased amounts of data that you save to your computer each day, more and more users embark on a quest for the most effective and reliable backup solution. However, very few know that Windows XP has its own backup utility.
Considering the increased amounts of data that you save to your computer each day, more and more users embark on a quest for the most effective and reliable backup solution. However, very few know that Windows XP has its own backup utility.You may sigh with relief because this means you don't have to buy special backup software, though you should know that such software gives you a number of important advantages above those that the operating system offers.
In this article we will compare a standard functionality backup program with the Windows XP backup tool (WXBT).The WXBT allows backing up all user files in just one task. If you select the option of the My Documents backup, it will copy the entire contents of the Documents and Settings folder including MS Outlook/Outlook Express messages and settings as well as your profile settings.However, in most situations full backup is not necessary. In all likelihood the My Documents folder of your computer will be large in size and contain a lot of irrelevant information. If this is the case, WXBT suggests that you manually specify files that you want to include or exclude from the backup set.
A standard backup program has the option of file filtering so you don't have to manually specify each file, but rather specify file extensions of the needed files. For example, if you want to back up only the MS Word documents, you only have to specify the doc. file extension and the program will automatically find and copy all Word files.Besides, it allows doing target backup of data from specific applications such as Adobe Photoshop, Windows Media Player, ICQ etc. This means that you only have to specify the program whose data you are going to back up.When you do a backup, it is extremely important where you keep the resulting files. It is recommended to keep such files as far as possible from the local computer.The farthest location WXBT suggests is a network drive or an external drive. By default, it will even offer you to back up to a floppy drive, and that's the only removable storage it has in store for you. Now think how many floppy diskettes it will require to back up 30GB of critical information!
A standard program allows backing up your data to virtually any known type of removable media including CD, DVD, HD-DVD, Blu-ray, USB flash and external drives, as well as remote locations such as LAN, FTP, SFTP, remote online server.WXBT offers five types of backup: normal, copy, daily, differential, and incremental. To be honest, this abundance of backup types causes nothing, but confusion especially if this is your first time backup.Most backup programs offer two most common types of backup: full and incremental.
These two types should be enough to meet all your requirements and cause no user confusion as the definition of the two types is very clearly stated in the program.WXBT allows backing up the System state data that include Registry, Boot files, COM + Class Registration database. However, you cannot include or exclude specific components.A professional backup program allows creating a hard drive image including the operating system and all system settings. It also has the option of copying Windows Registry and even allows backing up specific Registry components such as user keys, configuration keys etc.
Conclusions
Having considered the pros and cons of Windows XP backup tool, as compared to a standard backup program, we can say that WXBT is a viable solution for home computers, however the major fault with it is that it cannot back up to optical disks and allows recording your data only to a floppy disk which is outdated and does not meet today storage requirements.
The main advantage of a professional backup program is that it can record your data to any type of optical disk, even the new generation disks such as Blu-ray and HD-DVD. Besides that such a program offers flexible file filters to simplify the process of data files selection.
For more information on a standard functionality backup program, refer to http://www.handybackup.net/backup.shtml
About Author
Alexander Golishev is a copywriter for Novosoft LLC, software developer, with a great deal of expertise in data backup and recovery matters.
Article Source: http://www.1888articles.com
Browser battle: Which browser suits you best?
Author: Amarpreet97
After the launch of IE8, the battle among the top four browsers becomes fierce again. now, compare on different parameters and choose your browser.
A Web browser is a software application which enables a user to display and interact with text, images, videos, music, games and other information typically located on a Web page at a Web site on the World Wide Web or a local area network. Web browsers allow a user to quickly and easily access information provided on many Web pages at many Web sites by traversing these links.
Leading Web Browsers:
Windows Internet Explorer 8 (IE8) is the latest web browser developed by Microsoft in the long running Internet Explorer browser series. The browser was released on March 19, 2009 for Windows XP, Windows Server 2003, Windows Vista and Windows Server 2008 and is the default browser for the upcoming Windows 7 and Windows Server 2008 R2 operating systems.
Mozilla Firefox is a web browser descended from the Mozilla Application Suite and managed by Mozilla Corporation. Firefox had 22.05% of the recorded usage share of web browsers as of March 2009, making it the second most popular browser in terms of current use worldwide, after Internet Explorer.
Google Chrome is a web browser developed by Google and based on the WebKit layout engine and application framework. In March 2009, Chrome became the world's fourth most widely-used browser, with 1.23% usage.
Safari is a web browser developed by Apple Inc. The current stable release of the browser is 3.2.1 (Macintosh) and 3.2.2 (Windows), but the Apple website more prominently displays the Safari 4 Beta, a pre-release version, for users to download. A public beta of Safari 4 was released on February 24, 2009. Safari has an 8.23% market share as of March 2009.
From Microsoft IE to Mozilla Firefox to Google Chrome to Apple Safari, all have upgraded their browser adding a variety of new elements, security updates and a host of next-gen navigational features. Now which is the best browser among the four, lets’ check on different parameters:
Speed
IE8 by Microsoft is faster in almost every respect. It loads faster, switches pages faster, and renders complex graphics and videos faster than previous versions. Firefox 3 claims that improvements to the javascript engine as well as profile guided optimization have enhanced the performance of Firefox 3.0. Safari 4 by Apple claims it to be the world's fastest Web browser which may makes it up to 30 times faster than Internet Explorer 7, Firefox 3, and Google Chrome. Updated version of Chrome by Google aimed at the general public since Google entered the browser business six months ago.
Security
IE8 provides protection against malware and known phishing scam sites and also protect against threat, "cross-site scripting," in which hackers insert code into legitimate Web pages that compromise peoples' computers without them knowing it. New version of Firefox 3 has enhanced malware protection which warns users when they enter a site which can install viruses, spyware, Trojans or other malware. Updated version of Safari 4 includes phishing and malware protection, anti-virus integration, cookie blocking, parental controls and option to customize offline database storage size. Chrome regularly keeps on downloading a list of harmful sites. This is the Internet search giant's attempt to fight malware and phishing attacks.
Navigation
IE8 by Microsoft browser introduces Tab Groups, in which, when one tab is opened from another, the new tab is placed next to the originating tab and color coded, so that users can quickly see which tabs have related content. New version Firefox 3 makes it possible to install extensions from third-party sites in fewer clicks. Safari 4 has new preview for favorite websites and new tabs. Called Top Sites, the new feature lets users preview a listing of favorite websites without navigating to a new screen. Chrome puts the tab buttons on the upper side of the window, not below the address bar. The browser has an address bar `omnibox' with auto-completion features. It offers search suggestions, top pages that a user visited and pages he didn’t visit but are popular.
Key feature additions
IE8 packs a new feature called Accelerators which allows users to highlight text on a website and choose from a variety of functions, including search engines, language translation or map displays and Web Slices, which is designed to allow you to subscribe to frequently-updated portions, or "slices," of certain websites. Firefox 3 promises secured data protection. Safari 4 debuts a new feature called "Cover Flow" which provides easy reviewing of site history and bookmarked websites, which presents previews on what the pages looked like when a user visited them. Chrome offers a Seed Dial feature, which gives users a view of their most visited Web pages in 9 screenshot thumbnails. It will also prevent the whole browser from crashing.
Bookmarking
IE8 can save Favorites, RSS Feeds, and Web Slices to the Favorites bar that appears across the top of the browser, quickly navigating to the sites and content they want. Firefox 3.0 can add bookmarks from the location bar with a single click. Through Smart Bookmarks Folder users can access recently-bookmarked and tagged pages, as well as most-frequently visited pages. Places Organizer will help users view, organize and search through all bookmarks, tags, and browsing history with multiple views and smart folders to store frequent searches. Safari 4 has Auto-Click bookmarks feature that lets users automatically open the bookmarks inside a bookmark folder, each in a separate tab. Chrome has a bookmark manager (Ctrl+Shift+B) to better organize bookmarks and folders.Private browsingIE8 includes a mode for Web browsing that does not remember what sites were visited nor stores small data files called cookies. Chrome’s Incognito mode lets users create an "incognito" window where "nothing that occurs in that window is ever logged onto your computer." Firefox 3 clears private date from the Edit - Preferences - Privacy dialogue box. Safari 4 can protect your personal information. Safari doesn’t save or cache any personal information you enter or pages you visit.
About Author: content writer.
Article Source: http://www.1888articles.com/author-amarpreet97-12539.html
After the launch of IE8, the battle among the top four browsers becomes fierce again. now, compare on different parameters and choose your browser.
A Web browser is a software application which enables a user to display and interact with text, images, videos, music, games and other information typically located on a Web page at a Web site on the World Wide Web or a local area network. Web browsers allow a user to quickly and easily access information provided on many Web pages at many Web sites by traversing these links.
Leading Web Browsers:
Windows Internet Explorer 8 (IE8) is the latest web browser developed by Microsoft in the long running Internet Explorer browser series. The browser was released on March 19, 2009 for Windows XP, Windows Server 2003, Windows Vista and Windows Server 2008 and is the default browser for the upcoming Windows 7 and Windows Server 2008 R2 operating systems.
Mozilla Firefox is a web browser descended from the Mozilla Application Suite and managed by Mozilla Corporation. Firefox had 22.05% of the recorded usage share of web browsers as of March 2009, making it the second most popular browser in terms of current use worldwide, after Internet Explorer.
Google Chrome is a web browser developed by Google and based on the WebKit layout engine and application framework. In March 2009, Chrome became the world's fourth most widely-used browser, with 1.23% usage.
Safari is a web browser developed by Apple Inc. The current stable release of the browser is 3.2.1 (Macintosh) and 3.2.2 (Windows), but the Apple website more prominently displays the Safari 4 Beta, a pre-release version, for users to download. A public beta of Safari 4 was released on February 24, 2009. Safari has an 8.23% market share as of March 2009.
From Microsoft IE to Mozilla Firefox to Google Chrome to Apple Safari, all have upgraded their browser adding a variety of new elements, security updates and a host of next-gen navigational features. Now which is the best browser among the four, lets’ check on different parameters:
Speed
IE8 by Microsoft is faster in almost every respect. It loads faster, switches pages faster, and renders complex graphics and videos faster than previous versions. Firefox 3 claims that improvements to the javascript engine as well as profile guided optimization have enhanced the performance of Firefox 3.0. Safari 4 by Apple claims it to be the world's fastest Web browser which may makes it up to 30 times faster than Internet Explorer 7, Firefox 3, and Google Chrome. Updated version of Chrome by Google aimed at the general public since Google entered the browser business six months ago.
Security
IE8 provides protection against malware and known phishing scam sites and also protect against threat, "cross-site scripting," in which hackers insert code into legitimate Web pages that compromise peoples' computers without them knowing it. New version of Firefox 3 has enhanced malware protection which warns users when they enter a site which can install viruses, spyware, Trojans or other malware. Updated version of Safari 4 includes phishing and malware protection, anti-virus integration, cookie blocking, parental controls and option to customize offline database storage size. Chrome regularly keeps on downloading a list of harmful sites. This is the Internet search giant's attempt to fight malware and phishing attacks.
Navigation
IE8 by Microsoft browser introduces Tab Groups, in which, when one tab is opened from another, the new tab is placed next to the originating tab and color coded, so that users can quickly see which tabs have related content. New version Firefox 3 makes it possible to install extensions from third-party sites in fewer clicks. Safari 4 has new preview for favorite websites and new tabs. Called Top Sites, the new feature lets users preview a listing of favorite websites without navigating to a new screen. Chrome puts the tab buttons on the upper side of the window, not below the address bar. The browser has an address bar `omnibox' with auto-completion features. It offers search suggestions, top pages that a user visited and pages he didn’t visit but are popular.
Key feature additions
IE8 packs a new feature called Accelerators which allows users to highlight text on a website and choose from a variety of functions, including search engines, language translation or map displays and Web Slices, which is designed to allow you to subscribe to frequently-updated portions, or "slices," of certain websites. Firefox 3 promises secured data protection. Safari 4 debuts a new feature called "Cover Flow" which provides easy reviewing of site history and bookmarked websites, which presents previews on what the pages looked like when a user visited them. Chrome offers a Seed Dial feature, which gives users a view of their most visited Web pages in 9 screenshot thumbnails. It will also prevent the whole browser from crashing.
Bookmarking
IE8 can save Favorites, RSS Feeds, and Web Slices to the Favorites bar that appears across the top of the browser, quickly navigating to the sites and content they want. Firefox 3.0 can add bookmarks from the location bar with a single click. Through Smart Bookmarks Folder users can access recently-bookmarked and tagged pages, as well as most-frequently visited pages. Places Organizer will help users view, organize and search through all bookmarks, tags, and browsing history with multiple views and smart folders to store frequent searches. Safari 4 has Auto-Click bookmarks feature that lets users automatically open the bookmarks inside a bookmark folder, each in a separate tab. Chrome has a bookmark manager (Ctrl+Shift+B) to better organize bookmarks and folders.Private browsingIE8 includes a mode for Web browsing that does not remember what sites were visited nor stores small data files called cookies. Chrome’s Incognito mode lets users create an "incognito" window where "nothing that occurs in that window is ever logged onto your computer." Firefox 3 clears private date from the Edit - Preferences - Privacy dialogue box. Safari 4 can protect your personal information. Safari doesn’t save or cache any personal information you enter or pages you visit.
About Author: content writer.
Article Source: http://www.1888articles.com/author-amarpreet97-12539.html
Saturday, April 4, 2009
10 Steps To Higher Search Engine Positioning
There is perhaps no more level playing field in business than the Internet. It is this fact that has created millionaires from paupers. The amount of money that can be made depends of course on your industry and your products and/or services but to be sure, if it can be sold at all, it can be sold online.
While there are many methods out there for building a profitable website, from banner ads to email campaigns, by far the most cost effective over time has proven repeatedly to be search engine positioning. That major advantage search engine positioning has over other methods of producing revenue online is that once high rankings are attained and provided that the tactics used were ethical and that continued efforts are made to keep them, they can essentially hold and provide targeted traffic indefinitely. Your site will rise and your site may sometimes fall in the rankings but a solid and complete optimization of your site will insure that through algorithm changes you may fluctuate but you will not disappear.
I have been ranking websites highly on the Internet for quite a few years now and there are some essential rules that, if followed, will insure that over time your website does well and holds solid and profitable positions on the major search engines.
Here are the 10 steps to higher search engine positioning:
Step One - Choosing Keywords
You first must choose your keywords. This is perhaps the most important step of the process as incorrectly targeting phrases can result in traffic that is not interested in your product. There are three tools that I use virtually every day to help pick the most appropriate keywords:
Overture's Search Term Suggestion Tool (http://inventory.overture.com/d/searchinventory/suggestion/)
WordTracker (http://www.wordtracker.com/)
A Brain
The last in the list is the most important. Look through the potential keyword phrases and think, "Who would be searching using that phrase?" If the answer is, "a student looking for information" then chances are it won't result in a sale. If the answer is "Someone who is looking specifically for a product I offer," then obviously this is a prime candidate as a targeted keyword phrase.
Step Two - Site Content
Even before I optimize websites I like to get a good deal of new content down in order to insure that I know exactly where I'm going and exactly what I need to do to get there. Creating some of the new content before starting the optimization process can be doubly helpful in that it can reveal potential additions to your website that you may not have considered (a forum or blog for example). If you already have a site, perhaps simply sit on your back deck, sip on a coffee and image what you would do if your whole site was lost and you had to start again (other than launch into a very colorful discussion with your hosting company).
Step Three - Site Structure
A solid site structure is very important. Creating a site that is easily spidered by the search engines yet attractive to visitors can be a daunting and yet entirely rewarding endeavor. To adequately structure your website you must "think like a spider" which is not as difficult as it may sound. A search engine spider reads your web page like you would read a book. It starts at the top left, reads across, and then moves down.
Priority must be given then, to what you place near the top of your page.
Step Four - Optimization
Once you have your keyword targets, your content created and your site structure established you must now move on to the most obvious step, the optimization of your content.
As noted above, a spider places importance on what it reads highest on the page and so beginning with a sentence that includes your targeted phrase only makes sense. That said, stuffing in keywords in hopes that it will add weight to your page generally doesn't work. The term "keyword density" refers to the percentage of your content that is made up of your targeted keywords. There are optimum densities according to many reputable SEO's though exactly what they are is debata ble. Estimates seem to range anywhere from 4 or 5% to 10 to 12% (quite a gap isn't it).
Personally, when it comes to keyword density I prescribe to one rule: put your keywords in the content as much as you can while keeping it comfortably readable to a human visitor.
Some do it first, I do it last, regardless of when you do it you must choose your heading. At the beginning of your content you have the opportunity to use the tag to specify the heading of your content. This tag is given extra weight and is also an indicator to the search engine of where your actual content starts. Make sure to use your keywords in the heading but don't shy away from also adding additional words (though not too many).
Step Five - Internal Linking
To insure that your website gets fully indexed you have to make sure that the spiders have an easy path through your website. Text links make the best choice as the anchor text (the actual words used to link to a specific page) add relevancy to that page for the words used to link to it. For example, if I ran a website on acne and had a treatments page I could link to it with an image, with text reading "Click for more information on how to treat this skin condition" or simply "Acne Treatments". When a search engine spider hits an image it has no idea what the image is and, while it will follow the link, it will not give any weight to the page it hits. If you use text that does not contain the keywords you are targeting you are essentially supplying the engine with the same lack of relevancy as with an image, but if you use the phrase "Acne Treatments" to link to your acne treatments page you are attaching relevancy to that page for those keywords.
There are two main ways to insure that your site gets well spidered AND that the relevancy is added. The first is to place text links on the bottom of your homepage to your main internal pages (not EVERY page, that just looks odd). The second is to create a sitemap to all your internal pages and link to it from your homepage. Both methods have advantages and disadvantages but that's a whole article unto itself.
Step Six - Human Testing
So now you have your site, it's optimized and you have your navigation in place. The next step is to put it past someone who has never seen your site (and preferably who won't know how much work you've put in and tell you it's great even if it's not).
Ask them to find specific information and see how long it takes. Ask someone else to just surf your site and watch which links they click and ask them why they chose those ones.
Most importantly, find out how the content reads to them. You've spent hours working through the content at this point and are probably not the least biased on its readers. Find out how it reads to someone who has no invested interest in the site and correct any issues they may bring up.
Step Seven - Submissions
I take a different philosophy than most when it cones to search engine submissions. I submit to directories (both general and topic-specific) and to a few topical search engines but for the most part I've found submitting to Google, Yahoo, MSN and the other major engines has proven to be a bit of a waste of time. The major search engines are spidering search engines which means they will follow links to wherever they go. Simply having sites that are spidered by the major search engines linking to you will get your site found.
When I have spent time submitting my sites I have found they get picked up in about a week. When I have simply skipped this step and sought out reputable directories and other sites to get links from I have found that at least the homepage of the site gets indexed in as little as two days.
Neither will hurt your rankings but simply to make the best use of your time, seek our directories and other websites to get links from and leave the spiders to find you on their own.
Step Eight - Link Building
All of the major search engines give credit to sites that have quality links pointing to them. How many is enough depends on your industry and targeted phrases. Running a search on Google the reads "link:www.yourcompetition.com" will reveal approximately how many links a competitor has.
The first place to seek links is with general and topic-specific directories. After that you may want to move into reciprocal link building. Reciprocal link building is the exchange of links between two websites. Some webmasters will simply link to any website that links back to them. I highly recommend being more particular than that.
Find websites that you believe your site visitors would genuinely be interested in and you've probably found a good link partner. You want to find links from sites that are related to yours.
There are obviously many more methods to building links than directories and reciprocal link building. Again though, this is a whole article (or more) in itself.
Step Nine - Monitoring
Whether you use WebPosition Gold (http://www.webposition.com/) or just run searches manually by hand you will have to monitor the major search engines for your targeted phrases. Also, you will need to review your stats to see where your traffic is coming from and what search terms are being used to find you.
If a month passes and you don't see any changes then more work needs to be done. I'm certainly not stating that you should take a month off, a solid search engine positioning strategy involves constantly adding content, building links, and insuring that your visitors are getting the information they want to have and finding it as easily as possible.
Step Ten - Reward Yourself
So you've done it. It's taken many many hours of work but you're rankings are doing well. What you've created is a solid position that will stand the tests of time provided that you continually revisit the above noted steps and insure that your website is always one step ahead of your competition (who have noticed you climbing and succeeding as you would notice others climbing up around your ranking).
Now it's time to turn off your computer, take your partner out (you haven't had much time for them lately) and have a great week(end). You've got a lot of work to do to maintain and build on these rankings but the hardest part is over. Congratulations!
Submitted by:
Dave Davies
Dave Davies is the owner of Beanstalk Search Engine Positioning (http://www.beanstalk-inc.com/). He has been optimizing and ranking websites for over three years and has a solid history of success. Dave is available to answer any questions that you may have about your website and how to get it into the top positions on the major search engines.info@beanstalk-inc.com
While there are many methods out there for building a profitable website, from banner ads to email campaigns, by far the most cost effective over time has proven repeatedly to be search engine positioning. That major advantage search engine positioning has over other methods of producing revenue online is that once high rankings are attained and provided that the tactics used were ethical and that continued efforts are made to keep them, they can essentially hold and provide targeted traffic indefinitely. Your site will rise and your site may sometimes fall in the rankings but a solid and complete optimization of your site will insure that through algorithm changes you may fluctuate but you will not disappear.
I have been ranking websites highly on the Internet for quite a few years now and there are some essential rules that, if followed, will insure that over time your website does well and holds solid and profitable positions on the major search engines.
Here are the 10 steps to higher search engine positioning:
Step One - Choosing Keywords
You first must choose your keywords. This is perhaps the most important step of the process as incorrectly targeting phrases can result in traffic that is not interested in your product. There are three tools that I use virtually every day to help pick the most appropriate keywords:
Overture's Search Term Suggestion Tool (http://inventory.overture.com/d/searchinventory/suggestion/)
WordTracker (http://www.wordtracker.com/)
A Brain
The last in the list is the most important. Look through the potential keyword phrases and think, "Who would be searching using that phrase?" If the answer is, "a student looking for information" then chances are it won't result in a sale. If the answer is "Someone who is looking specifically for a product I offer," then obviously this is a prime candidate as a targeted keyword phrase.
Step Two - Site Content
Even before I optimize websites I like to get a good deal of new content down in order to insure that I know exactly where I'm going and exactly what I need to do to get there. Creating some of the new content before starting the optimization process can be doubly helpful in that it can reveal potential additions to your website that you may not have considered (a forum or blog for example). If you already have a site, perhaps simply sit on your back deck, sip on a coffee and image what you would do if your whole site was lost and you had to start again (other than launch into a very colorful discussion with your hosting company).
Step Three - Site Structure
A solid site structure is very important. Creating a site that is easily spidered by the search engines yet attractive to visitors can be a daunting and yet entirely rewarding endeavor. To adequately structure your website you must "think like a spider" which is not as difficult as it may sound. A search engine spider reads your web page like you would read a book. It starts at the top left, reads across, and then moves down.
Priority must be given then, to what you place near the top of your page.
Step Four - Optimization
Once you have your keyword targets, your content created and your site structure established you must now move on to the most obvious step, the optimization of your content.
As noted above, a spider places importance on what it reads highest on the page and so beginning with a sentence that includes your targeted phrase only makes sense. That said, stuffing in keywords in hopes that it will add weight to your page generally doesn't work. The term "keyword density" refers to the percentage of your content that is made up of your targeted keywords. There are optimum densities according to many reputable SEO's though exactly what they are is debata ble. Estimates seem to range anywhere from 4 or 5% to 10 to 12% (quite a gap isn't it).
Personally, when it comes to keyword density I prescribe to one rule: put your keywords in the content as much as you can while keeping it comfortably readable to a human visitor.
Some do it first, I do it last, regardless of when you do it you must choose your heading. At the beginning of your content you have the opportunity to use the tag to specify the heading of your content. This tag is given extra weight and is also an indicator to the search engine of where your actual content starts. Make sure to use your keywords in the heading but don't shy away from also adding additional words (though not too many).
Step Five - Internal Linking
To insure that your website gets fully indexed you have to make sure that the spiders have an easy path through your website. Text links make the best choice as the anchor text (the actual words used to link to a specific page) add relevancy to that page for the words used to link to it. For example, if I ran a website on acne and had a treatments page I could link to it with an image, with text reading "Click for more information on how to treat this skin condition" or simply "Acne Treatments". When a search engine spider hits an image it has no idea what the image is and, while it will follow the link, it will not give any weight to the page it hits. If you use text that does not contain the keywords you are targeting you are essentially supplying the engine with the same lack of relevancy as with an image, but if you use the phrase "Acne Treatments" to link to your acne treatments page you are attaching relevancy to that page for those keywords.
There are two main ways to insure that your site gets well spidered AND that the relevancy is added. The first is to place text links on the bottom of your homepage to your main internal pages (not EVERY page, that just looks odd). The second is to create a sitemap to all your internal pages and link to it from your homepage. Both methods have advantages and disadvantages but that's a whole article unto itself.
Step Six - Human Testing
So now you have your site, it's optimized and you have your navigation in place. The next step is to put it past someone who has never seen your site (and preferably who won't know how much work you've put in and tell you it's great even if it's not).
Ask them to find specific information and see how long it takes. Ask someone else to just surf your site and watch which links they click and ask them why they chose those ones.
Most importantly, find out how the content reads to them. You've spent hours working through the content at this point and are probably not the least biased on its readers. Find out how it reads to someone who has no invested interest in the site and correct any issues they may bring up.
Step Seven - Submissions
I take a different philosophy than most when it cones to search engine submissions. I submit to directories (both general and topic-specific) and to a few topical search engines but for the most part I've found submitting to Google, Yahoo, MSN and the other major engines has proven to be a bit of a waste of time. The major search engines are spidering search engines which means they will follow links to wherever they go. Simply having sites that are spidered by the major search engines linking to you will get your site found.
When I have spent time submitting my sites I have found they get picked up in about a week. When I have simply skipped this step and sought out reputable directories and other sites to get links from I have found that at least the homepage of the site gets indexed in as little as two days.
Neither will hurt your rankings but simply to make the best use of your time, seek our directories and other websites to get links from and leave the spiders to find you on their own.
Step Eight - Link Building
All of the major search engines give credit to sites that have quality links pointing to them. How many is enough depends on your industry and targeted phrases. Running a search on Google the reads "link:www.yourcompetition.com" will reveal approximately how many links a competitor has.
The first place to seek links is with general and topic-specific directories. After that you may want to move into reciprocal link building. Reciprocal link building is the exchange of links between two websites. Some webmasters will simply link to any website that links back to them. I highly recommend being more particular than that.
Find websites that you believe your site visitors would genuinely be interested in and you've probably found a good link partner. You want to find links from sites that are related to yours.
There are obviously many more methods to building links than directories and reciprocal link building. Again though, this is a whole article (or more) in itself.
Step Nine - Monitoring
Whether you use WebPosition Gold (http://www.webposition.com/) or just run searches manually by hand you will have to monitor the major search engines for your targeted phrases. Also, you will need to review your stats to see where your traffic is coming from and what search terms are being used to find you.
If a month passes and you don't see any changes then more work needs to be done. I'm certainly not stating that you should take a month off, a solid search engine positioning strategy involves constantly adding content, building links, and insuring that your visitors are getting the information they want to have and finding it as easily as possible.
Step Ten - Reward Yourself
So you've done it. It's taken many many hours of work but you're rankings are doing well. What you've created is a solid position that will stand the tests of time provided that you continually revisit the above noted steps and insure that your website is always one step ahead of your competition (who have noticed you climbing and succeeding as you would notice others climbing up around your ranking).
Now it's time to turn off your computer, take your partner out (you haven't had much time for them lately) and have a great week(end). You've got a lot of work to do to maintain and build on these rankings but the hardest part is over. Congratulations!
Submitted by:
Dave Davies
Dave Davies is the owner of Beanstalk Search Engine Positioning (http://www.beanstalk-inc.com/). He has been optimizing and ranking websites for over three years and has a solid history of success. Dave is available to answer any questions that you may have about your website and how to get it into the top positions on the major search engines.info@beanstalk-inc.com
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